Fleetwood demonstrates exceptional customer benefits
In difficult economic times, consumers place greater importance on the relationship between a company and its customers as a sign of value and business integrity. People want to see businesses demonstrate an understanding of customer appreciation before committing to major purchases. Because of this, customer loyalty programs are more vital to companies than ever before.
Recently, Fleetwood RV, Inc. has taken two decisive steps towards building and maintaining an expansive and satisfied customer base. Through the Owner Loyalty Program, past customers can earn up to $10,000 in instant savings when they purchase a new Fleetwood RV or American Coach product. Likewise, through the Owner Referral Program, these customers can also receive a $500 bonus for any customer recommendation that results in a new purchase. Both of these programs will be in effect until March 31, 2012.
"Our customers foster a sense of community and family," said John Draheim, President and CEO of Fleetwood RV, Inc. "We value their loyalty, and for this reason, we have introduced [these] two new programs…"
Headquartered in Decatur, Indiana, Fleetwood RVs is one of the industry's leaders in Class A and Class C recreational vehicles. The company boasts one of the most loyal customer networks of any such manufacturer.